Nov 5, 2026, 12:10:27 PM by Gorav Bassi
Editor Experience (EX) in the age of Agentic AI
Campaigns stuck in review. Simple updates taking days. Good ideas losing momentum while they wait for ...
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Editor Experience (EX) in the age of Agentic AI
Campaigns stuck in review. Simple updates taking days. Good ideas losing momentum while they wait for ...
Nov 5, 2026, 12:10:27 PM
Gorav Bassi
As I See It: Your next user is an AI agent
Picture a visitor arriving at your website. They skip straight past the hero image and the micro-animation on ...
Nov 5, 2026, 9:40:10 AM
Simon Royall
We ran seven Mark agents against real sites. Here's what's worth your credits.
Getting the most from Mark agents · Part 1 of 3 Optimizely's Mark agents can audit your site every month ...
Oct 30, 2026, 10:41:18 AM
Jon Seal
As I See It: Who tests the code the AI wrote?
There's a giddy pleasure in watching code appear faster than you can type it. A developer describes what they ...
Oct 22, 2026, 9:28:34 AM
Simon Royall
AI and Experimentation: Where Is It Actually Making a Difference?
AI has become one of the biggest areas of experimentation within experimentation itself. Teams are trying to ...
Oct 21, 2026, 11:29:47 AM
Opticon 2026 and the Optimizely OMVP Summit: agentic futures, upgrade paths and growth
Opticon London took over the Barbican on 13 October. The day before, the Optimizely MVP (OMVP) summit gave a ...
Oct 16, 2026, 10:00:41 AM
Stephen Gillespie
Upgrading to CMS 13? Why it's the right moment to think about your data
Personalisation is only as good as the data behind it. Many of the organisations we work with are on the same ...
Oct 7, 2026, 10:17:43 AM
Stephen Gillespie
