News & Insights

If you are using Google Analytics to measure the performance of your website or app, then by now you should be aware that the current version of Google Analytics, known as Universal Analytics, is being sun-setted, and that data collection will stop on July 1, 2023. 

Here at Mando, we often talk about how to get the most from your strategy. One of the biggest changes you can make is to switch your focus from a project mindset to a product one. 

The pandemic, and its wake, have increased the demand for more effective, inclusive, and responsive digital services that meet a new threshold for acceptable customer experience (CX)

Google has announced this week that they will be ‘sunsetting’ Google Optimize and Optimize 360 later this year.

Experience, innovation and insights – three things that will lead your digital transformation in 2023

If you can offer an experience that caters to all, then chances are you will see an increase in conversions, whatever your KPIs. Accessibility isn’t a ‘nice to have’ it’s essential, and this is backed up by the latest WCAG (Web Content Accessibility Guidelines) update - WCAG 2.2.

Businesses across the globe worry about how they can best meet the needs of their customers, and this is something that has only become more prominent as demands and customer expectancies change.  

DXPs are essentially an integrated piece of technology designed to manage a personalized digital experience across several consumer journeys and touchpoints. 

The nature of running a 24/7 global operation means that they need to invest in digital support and develop their understanding of online security.